Mackay’s (Borrowed) Maxim: “The master in the art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his information and his recreation, his life and his religion. He hardly knows which is which. He simply pursues his vision of excellence at whatever he does, leaving others to decide whether he is working or playing. To him, he’s always doing both.”
– James Michener
Basic contact information is helpful when tracking your network, but it’s not all you need. You need more of a personal touch when networking to effectively connect with your contacts. Without that connection, the people in your network will have a much lower chance of remembering you, which makes it difficult to make the most of your network.
The key to remembering everything you need about your network lies in tracking your members, so it’s important to have the right information on file. While you’ll start with your contacts’ names, keeping network-builder cards will be essential to an effective network. Once you’ve compiled the initial list of everyone in your network, be sure to include these essential pieces of information:
People appreciate it when you remember the little details about their lives. While you’ll ultimately learn more about some people in your network than others, you should do your best to keep track of these core details. Start by writing down everything you know, and then update the information often as necessary.
Even if you never strike a large deal or get a big favor from the person, showing you care will help brighten their day, which is valuable enough payoff on its own.
Seven-time, New York Times best-selling author of "Swim With The Sharks Without Being Eaten Alive," with two books among the top 15 inspirational business books of all time, according to the New York Times. He is one of America’s most popular and entertaining business speakers, and currently serves as Chairman at the MackayMitchell Envelope Company, one of the nation’s major envelope manufacturers, producing 25 million envelopes a day.
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